Track calls from online and offline campaigns
Private Investigator Call Tracking systems help you identify the effectiveness of your marketing campaigns. Whether you advertise online or need a phone number for a sales vehicle, brochure, or business card, we can get a phone number up and running within minutes – we’ll use this number to test which advertising mediums are working, and which are not.
FULL VIEW OF YOUR CAMPAIGNS
Call tracking let’s me understand where my traffic is coming from. I use multiple different phone numbers based on where I advertise. With call tracking, I can connect the dots from – Clicks to Calls.
Using a Private Investigator Call Tracking system goes beyond looking back at your call and seeing how you can improve. The call reporting system we use – Call Rail – enables us to understand exactly how well our campaigns are doing and communicate that back to our end clients.
Recording calls – when approved by our clients – can give us an insight into how their internal process works. From missed calls, to unprofessional answering services. We use Call Rail to help facility this process.
You may be thinking: “Google Analytics can track phone call conversions, so what’s new?” The short answer is that Google Analytics doesn’t give you the full picture. You may know the amount of mobile traffic that clicked to call from your client’s landing pages, but you don’t know with certainty where they found your site, what they called about, how your team managed the inbound call, or what happened after the call ended.
Enter call tracking software: It not only tells you which marketing campaigns are driving phone calls from your landing pages, it also lets you record, store, and play back call data. Plus, by integrating call tracking with your CRM, you can fully track a customer’s journey through a sales funnel.
Investigator Marketing was the best investment we could have ever made. The logo, the name, the website design, and overall strategy – has been invaluable for us. It helped us become an actual powerhouse in Chicago with dozens of leads per month directly attributed to our website.
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