If you have a website with traffic, customers are more than likely browsing your website… but no one is talking to them.
Most visitors won’t ever engage your services because they, either don’t know what they’re looking for, or they’re shopping around for services they think they need but can’t find on your site. This disconnect is what makes visitors who are interested in your services leave your website.
While click to call buttons and phone numbers do help, this approach doesn’t always guarantee a call. Some visitors send emails requesting a quote for an investigation that won’t get answered until it’s too late. Even if you answer in time, they may never reply or call you back, especially if they’re shopping around.