Paid Search Results to Generate Leads

Google AdWords & PPC Management Services for Private Investigators

Investigator Marketing is a leading PPC management agency that specializes in Digital Advertising campaigns for Private Investigators. If you’re looking to gain more cases, increase leads and sales, or grow traffic to your website, our PPC management team is the choice to help increase your bottom line. With PPC, we’re not targeting people who “may” need a private investigator, we’re targeting people who ARE looking for a private investigator.

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Analyzing Traffic on a private investigator website

THIS IS THE GATEWAY TO YOUR FUNNEL

Google AdWords for Private Investigators

“You guys are geniuses! The keywords and changes you guys recommended turned my campaign around. I’m impressed.”

Daniel MayaPresident–Maya & Maya, Inc.

Pay Per Click (PPC) is exactly that – You only pay for the number of people who click on your advertisement. Yes, there is a way to stop your competitors from clicking on your ads: See – Click Cease

PPC allows us to target people who are looking for a particular set of keywords i.e. Fort Lauderdale Private Investigator – if they meet our criteria based on Zip Code, City & State, Gender, Age, or Household Income. (Read more on Targeting Options)

Once we have visitors on your site from a PPC advertisement, we can re-target them on Social Media, Blogs, Mobile Aps, etc. With a PPC Campaign, we’re not “hoping for the best,” we’re actively targeting people who are searching for your services – which means high quality leads quicker and cheaper than traditional advertising methods.

Request a Consultation Call: 214-997-4680

WHY INVESTIGATOR MARKETING?

Why We’re Qualified to Handle
Your Private Investigator PPC Campaigns

We started experimenting with PPC back in 2010 with with our own PI agency. We refined our strategy, created multiple campaigns, and grew our company directly through Digital Advertising – our Agency was later acquired. Shortly after, we opened Investigator Marketing. Since then, we’ve generated over 75M Impressions, 900K Clicks, and Managed over $5 Million dollars in PPC Campaigns. We know a thing or two about what makes people tick when it comes to private investigation services – our clients benefit from that.

WHO ARE YOU SELLING TO?

Target Audience Segmentation

Before we do anything with PPC, we need to understand who you want to target with your PPC Campaign. PPC, while extremely powerful, is not for everyone. Insurance adjusters are not going to hire you because they saw an advertisement on Google – Attorneys, Businesses, and the General Public will.

We start by conducting research into your local market. Who’s your perfect customer and what do you want to sell them on? We use this information to create a digital audience to drive traffic to your website.

WHAT ARE THEY DOING?

Conversion Optimization

We create custom landing pages designed to convert specific types of people. If they need a child custody investigation, our landing page works at selling your child custody services. Not everyone will call you, which is why we’re constantly analyzing your traffic and making changes to your private investigator service landing pages.

Our job is to make changes to your campaign and landing pages to test out different versions to increases the number of clicks, increase the number of calls, and remove the ones are wasting your money.

LETS BRING THEM BACK

Remarketing Advertising

This type of advertisement works by dropping cookies or identifiable information on your visitors’ browsers, and then show them image ads created specifically for your PI agency as they visit other websites.

It works like this: A person finds your website -> they leave your website -> they visit a blog, Facebook, mobile app -> They see your advertisement on that platform -> We bring them back to your site.

LETS PUT THIS INTO A VISUAL

Reporting & Analytics

PPC can be tracked down to the last click, last impression, and last conversion – our Reporting Dashboard gives all of this to you in real time. You’ll be able to track how much money you’re spending, the number of clicks, what actions your customers are taking, conversions, sales, and more.

Some companies hide their performance behind smoke and mirrors. Their work is hard to follow when they only show you results once a quarter. This is why we want to be as transparent as possible and give you access to a live dashboard packed with features and modules: See our Investigator Marketing Dashboard.

Discover what we can achieve together.

Investigator Marketing was the best investment we could have ever made. The logo, the name, the website design, and overall strategy – has been invaluable for us. It helped us become an actual powerhouse in Chicago with dozens of leads per month directly attributed to our website.

Ben LopezPresident–Verify Investigations

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WHAT WE DO

TECH & RESOURCES

WHO WE ARE

GET IN TOUCH

214.997.4680

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